Intellectual property documents innovation and invention. And knowing how a competitor, partner, customer or supplier is innovating is hugely important in strategic planning, and in decision-making in almost all parts of the organisation.

PatSnap provides immediate access to the sometimes impenetrable world of patents to researchers and decisions-makers with no prior IP experience.

In the knowledge economy, data and intangible assets are increasingly dictating business outcomes so access to IP information, and the ability to interpret this in a business context, is essential for companies of all sizes.

Competitor intelligence

Competitor intelligence

Wouldn’t it be great to know your competitor’s next moves before they made them, by using only public information? Analysis of competitor patent activity can highlight technological areas of focus, allowing you to plan and react accordingly. And it's not just about spotting a single patent. Using PatSnap, you can quickly develop a picture of competitor or technology activity over longer periods in order to see where the real activity is taking place.

M&A

Buyers, sellers or intermediaries in corporate M&A activity too often under-estimate the role IP assets can play in a potential transaction. The valuation, capital structuring, scenario planning, risk assessment and post-deal integration of an asset in many industries can be significantly impacted by IP, but getting the data to inform these decisions has always been too hard.

M&A

Put monetary value on individual patents and portfolios held by target companies, giving you an upper hand in negotiation

M&A

Identify potentially high-risk areas – is the target’s invention protected? Are they at risk of infringing?

M&A

Identify potential competitors or partners from seemingly unrelated sectors that otherwise wouldn’t show-up

M&A

Assess the strength of a target vs competitors – portfolio value, innovation rate, geo presence and by technology areas

New market assessment

Of all the factors to consider when entering a new market – geographic or product – IP can be among the hardest to assess.

  • New market assessment

    Will we be infringing local patents that don’t exist in home markets?

  • New market assessment

    Has an incumbent heavily protected a tech area, severely limiting our freedom to operate?

  • New market assessment

    Do I know all the competitors in the new market, including the potential new entrants?

New market assessment

PatSnap has unmatched global patent coverage, and built-in patent translation and standardization to make it much quicker to identify risk areas in new markets, reducing the need to engage expensive IP consulting resources in each market.

Business risk assessment

Business risk assessment

Of all the factors to consider when entering a new market – geographic or product – IP can be among the hardest to assess.

Using PatSnap, companies can:

  • Set-up alerts triggered by the events that matter most – new competitor filing, new licensing deal, litigation activity etc.

  • Immediately investigate the extent and potential impact of an event – and determine how this changes patent value, competitor strength or market conditions

Identify additional potential revenue streams

Is maximising return from IP assets a C-level concern? High profile cases in recent years show that IP can cause major market shifts and open up new revenue streams worth millions. With PatSnap, business strategy teams can incorporate IP valuation and competitor activity into their planning assumptions.

Portfolio valuation and strategy planning

Portfolio valuation and strategy planning - identify which patents to let lapse, which to maintain and which are candidates for sale or licensing

Landscaping enables those without detailed

Landscaping enables those without detailed subject matter technical knowledge to quickly compile lists of potential partners or purchasers for further investigation

Technical sales resources can use PatSnap

Technical sales resources can use PatSnap for additional prospect insights - quickly see where a prospect is investing R&D spend, where they have recently licensed in or out, where technologies can complement by using the technology proximity algorithms built-in to PatSnap landscaping

Talent scouting

soSB-ts.png

Inventor information is easily accessible - search by technology and build a target list of active inventors with expertise in the areas you’re interested in. While this could be for potential hiring, it also provides access to a vast knowledge base for peer review, independent assessment, potential partnerships, event speakers, content co-authors, advice, consulting and more. Recruitment teams can add depth unavailable on tools such as LinkedIn, and business development teams can find individuals based on specific technology expertise that otherwise may not be publicly available.

Get in touch for a free demo of PatSnap

Contact us

Call us or complete the form and we’ll arrange a demo based on your specific technology area of interest, and start to make the most of IP intelligence today.

  • ico Telephone

    +44 (0)203 475 4062

  • ico Email

    hello@patsnap.com