Building a patent portfolio today which will have strategic value in the future is an innovation challenge facing all heads of R&D and IP.

As an innovation leader, how can you build and shape a strategic patent portfolio that will sit in tomorrow’s growing market place, positioning your company to take advantage of new and emerging opportunities – in the blue ocean?

PatSnap will be joined by Peter Cowan for a live webinar on how to use blue ocean strategy to build a strategic patent portfolio.


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Peter Cowan 

Peter is an IP strategist and Founder of IP strategy advisory firm Northworks IP. He is an experienced Management Consultant with a focus on strategy, technology and intellectual property.