PatSnap Innovation Academy course: How to analyze markets using innovation data
About this course
There are a huge number of data points that can be considered when innovating. When compiling a market research report, it’s important to make sure you have a plan and framework to make the most of this data goldmine. In this course, we join Arun Hill, Lead Analyst at PatSnap. This course looks at how to compile research analysis using innovation data. We start by exploring how to plan your research before examining which insights can be derived from this data. We will learn how to determine threats and opportunities, as well as forecasting future trends and identifying other market influences.