PatSnap Innovation Academy difficulty level:2 (Intermediate)

Follow a CEO's guide to IP-backed finance: how it works, what are the different models and what businesses need to consider when pursuing this type of funding.

Learn what design rights are, the types of design rights available in Europe, how to file for registered design rights and why they are useful.

Learn how an entrepreneur won infringement battles globally and commercialized inventions through solid licensing agreements.

Examine the three key initial questions that are vital for deciding next steps: Should a patent application be filed? Should the invention be marketed to existing companies or be used to develop a spin-out company? And, what is the potential value of the invention?

See why it's time for your organization to look East for your next innovation opportunity.

Hear about typical IP risks, the management process, solutions for mitigating risk, the idea of an IP risk register, risk visualizations and the psychology of IP risk management.

Examine market and licensing strategies, patent valuation and how to benchmark the likelihood of success. Learn how to use innovation data to keep commercialization efforts on track.