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Adaptive Avenue Associates v. Hibbett Retail — Website Patent Dispute | PatSnap
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Case ID1:24-cv-00690
FiledJan 2024
ClosedJun 2024
Patent Litigation

Adaptive Avenue Associates v. Hibbett Retail: Voluntary Dismissal With Prejudice

Adaptive Avenue Associates filed a patent infringement action against sports retailer Hibbett Retail over two web interface patents covering hibbett.com. The case was voluntarily dismissed with prejudice under Rule 41(a)(1) after just 140 days — before the defendant filed any answer or summary judgment motion.

Resolution time
140days
140 days — resolved before defendant filed any responsive pleading
Patents asserted
2
US7171629B2 and 1 further patent asserted — web interface technology
Outcome
Voluntary dismissal
Plaintiff voluntarily dismissed with prejudice — claims permanently extinguished
Cost ruling
Not Recorded
No cost or fee award on public record for this dismissal
Published by PatSnap Insights Team · Verified by PatSnap Eureka Data
Case overview

Early voluntary exit: Adaptive Avenue drops web patent claims against Hibbett

On January 26, 2024, Adaptive Avenue Associates, Inc. filed suit against Hibbett Retail, Inc. in the U.S. District Court for the Northern District of Illinois before Judge Nancy L. Maldonado. The complaint asserted infringement of two patents — US7171629B2 and US7428707B2 — in connection with Hibbett’s retail website at hibbett.com. Both patents relate to web interface technology and share a lineage through application numbers in the early-to-mid 2000s, suggesting coverage of foundational e-commerce or adaptive web presentation methods.

The case terminated on June 14, 2024, when Adaptive Avenue filed a Notice of Voluntary Dismissal with Prejudice pursuant to Federal Rule of Civil Procedure 41(a)(1). Because Hibbett had not yet filed an answer or a motion for summary judgment, the rule permitted the plaintiff to dismiss unilaterally without a court order. The ‘with prejudice’ designation is critical: it means the same claims against Hibbett on these two patents cannot be re-filed, permanently barring any future action on the same grounds.

The 140-day resolution — before any substantive pleading from the defendant — is consistent with patterns seen in patent assertion campaigns where early settlement negotiations or licensing discussions conclude quickly. The public record does not disclose whether a settlement or license was reached. No defendant counsel appeared on the docket, which may suggest the matter resolved through direct negotiation rather than formal litigation proceedings.

Case at a glance
Case no.1:24-cv-00690
CourtIllinois Northern
JudgeNancy L. Maldonado
FiledJanuary 26, 2024
ClosedJune 14, 2024
Duration140 days
OutcomeVoluntary dismissal
Verdict causeInfringement Action
BasisVoluntary dismissal
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Case data sourced from PACER / Illinois Northern District Court via PatSnap Eureka Litigation Intelligence Explore similar cases ↗
Case timeline

Filing to Voluntary dismissal in 140 days

140 days — resolved before defendant filed any responsive pleading

Case timeline: Complaint filed JAN 26 2024, APR–MAY — 140 days total Horizontal timeline showing the three key events in Adaptive Avenue Associates, Inc. v Hibbett Retail, Inc. from filing to resolution. Source: PACER, Illinois Northern District Court. JAN 26 2024 Complaint filed Pre-trial proceedings JUN 14 2024 Voluntary dismissal 140 DAYS TOTAL
Dismissal terms

Voluntary dismissal with prejudice: what Rule 41(a)(1) means for both sides

Legal mechanism

Rule 41(a)(1): plaintiff dismisses unilaterally, no court order needed

Federal Rule of Civil Procedure 41(a)(1) allows a plaintiff to dismiss an action without a court order by filing a notice before the defendant serves an answer or summary judgment motion. Because Hibbett filed neither, Adaptive Avenue could act alone. The ‘with prejudice’ election converts what would otherwise be a default without-prejudice dismissal into a permanent bar — the plaintiff chose finality.

Pre-answer dismissal
With vs. without prejudice

With prejudice: these patent claims against Hibbett are permanently extinguished

A dismissal with prejudice operates as a final adjudication on the merits — Adaptive Avenue cannot re-file the same infringement claims against Hibbett based on US7171629B2 or US7428707B2. This contrasts with a without-prejudice dismissal, which preserves the right to refile. The public record is silent on whether a settlement or license payment accompanied this election, which is typical when parties resolve matters confidentially.

Claims permanently barred
Defendant outcome

Hibbett exits litigation without any court-imposed liability

Hibbett Retail faced no adjudication of patent validity or infringement. No defendant counsel appeared on the public docket, and no answer was ever filed. The with-prejudice dismissal protects Hibbett from any future suit by the same plaintiff on these specific patents. However, the patents remain in force against other parties — the dismissal confers no broader freedom-to-operate beyond the Hibbett-specific bar.

No liability finding
Commercial implications

Settlement signal: early closures often reflect licensing resolution

Cases dismissed with prejudice at the pre-answer stage — before any substantive litigation costs accumulate — are frequently consistent with a confidential licensing or settlement agreement. For Hibbett and similarly situated e-commerce retailers, this pattern suggests the asserted web interface patents may carry licensing risk. Other retailers operating comparable digital storefronts should assess exposure to these patents, which remain enforceable against third parties.

Possible confidential settlement
Legal analysis based on PACER docket records for case 1:24-cv-00690 and PatSnap Eureka litigation intelligence Search PatSnap Eureka ↗
Parties and representation

Full party and counsel information

RoleNameTypeDetail
PlaintiffAdaptive Avenue Associates, Inc.CompanyPatent assertion entity — holder of US7171629B2 and US7428707B2 (web interface technology)Search in Eureka ↗
DefendantHibbett Retail, Inc.CompanyHibbett Retail, Inc. — national sporting goods retailer operating hibbett.comSearch in Eureka ↗
Plaintiff counselDavid Randolph BennettAttorneyCounsel for Adaptive Avenue Associates, Inc.Search in Eureka ↗
Plaintiff counselSteven G. KalbergAttorneyCounsel for Adaptive Avenue Associates, Inc.Search in Eureka ↗
Plaintiff law firmDirection IP lawLaw FirmRepresenting Adaptive Avenue Associates, Inc.Search in Eureka ↗
Presiding judgeJudge Nancy L. MaldonadoJudgeIllinois Northern District CourtSearch in Eureka ↗
Official verdict

Official order — verbatim text

“Plaintiff Adaptive Avenue Associates, Inc. hereby files this Notice of Voluntary Dismissal with Prejudice pursuant to Federal Rule of Civil Procedure 41(a)(1). According to Rule 41(a)(1), an action may be dismissed by the plaintiff without order of court by filing a notice of dismissal at any time before service by the adverse party of an answer or a motion for summary judgment. Accordingly, Adaptive Avenue Associates, Inc. voluntarily dismisses this action against Defendant with prejudice pursuant to Rule 41(a)(1).”
Source: PACER Docket, Case 1:24-cv-00690, Illinois Northern District Court

The dismissal notice invokes Rule 41(a)(1) explicitly and elects the ‘with prejudice’ designation — a legally significant choice. Rule 41(a)(1) ordinarily permits dismissal without prejudice absent specification; by affirmatively selecting with-prejudice, Adaptive Avenue permanently relinquished its right to re-assert these claims against Hibbett. The phrasing provides no indication of any court-ordered terms, confirming this was a unilateral plaintiff action. The absence of any defendant appearance throughout the docket suggests the matter was commercially resolved outside formal litigation channels.

PACER case 1:24-cv-00690 · Public docket record Explore in Eureka ↗
Patent at issue

US7171629B2 & US7428707B2 — Web Interface Technology Patents

Publication No.US7171629B2
Application No.US10/014929
Patent details
ProductAdaptive web interface and presentation technology for digital storefronts
Cited in actionJanuary 26, 2024

Publication No.US7428707B2
Application No.US10/698332
Patent details
ProductWeb interface navigation and user interaction methods for e-commerce platforms
Cited in actionJanuary 26, 2024

US7171629B2 and US7428707B2 are utility patents with application numbers filed in the early-to-mid 2000s (application nos. 10/014929 and 10/698332 respectively), placing their priority dates during a formative period for commercial web interfaces. Both patents relate to web interface technology — the precise claim scope is not disclosed in the litigation record, but the assertion against a major retail website suggests claims covering methods or systems for presenting or navigating web-based content in an adaptive or structured manner.

From a strategic standpoint, web interface patents with early-2000s priority dates can carry broad claim language that predates modern framework-based web development. Any retailer operating a feature-rich e-commerce platform — particularly those using adaptive layout, personalised navigation, or dynamic content presentation — should regard these patents as potential assertion vehicles. The fact that Adaptive Avenue pursued a national sporting goods retailer specifically over its website suggests the claims are being read against standard retail e-commerce architectures.

Patent data sourced from USPTO via PatSnap Eureka patent database Search patent records in Eureka ↗
Freedom to operate

Should your e-commerce platform be assessed against US7171629B2 and US7428707B2?

Any company operating a consumer-facing retail website — particularly those with adaptive layouts, dynamic product presentation, or personalised navigation — should consider an FTO assessment against US7171629B2 and US7428707B2. Both patents remain in force following this dismissal, and the plaintiff has demonstrated willingness to assert them against major retail operators. The risk is not theoretical: Hibbett’s resolution suggests real commercial exposure.

PatSnap Eureka’s FTO Search Agent allows R&D and IP teams to map your web platform’s technical features against the claim language of both patents in minutes. By inputting your platform’s architecture — adaptive rendering, navigation logic, content delivery methods — Eureka surfaces overlap risk, identifies relevant prior art, and helps counsel prioritise design-around or licensing strategy before a demand letter arrives.

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Related litigation

Similar web interface patent cases in U.S. district courts

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Strategic implications

What this case signals for the e-commerce and retail IP landscape

A rapid pre-answer dismissal with prejudice over web interface patents warrants attention from any retailer operating a digital storefront.

Pre-answer closure suggests negotiated resolution, not litigation defeat

When a patent plaintiff dismisses with prejudice before the defendant even files an answer — and no defense counsel appears on the docket — the pattern is consistent with a confidential license or settlement. Retailers facing similar assertions should treat early demand letters seriously and engage IP counsel before assuming the claimant will simply withdraw.

US7171629 and US7428707 remain live against other e-commerce operators

The dismissal only resolves Hibbett’s exposure. Both patents remain in force and enforceable against any other retailer whose website falls within the claims. Companies operating adaptive or dynamically presented web storefronts should conduct a freedom-to-operate assessment against these patent numbers before assuming they are unaffected.

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Frequently asked questions

Adaptive v Hibbett — key questions answered

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Assess your e-commerce platform’s exposure to web interface patents

US7171629B2 and US7428707B2 remain enforceable following this dismissal. Run a freedom-to-operate analysis in PatSnap Eureka to map your platform’s architecture against these claims and stay ahead of future assertion activity.

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