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Adaptive Avenue v. Petco: Web Access Patent Dismissed | PatSnap
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Case ID4:25-cv-00326
FiledMar 2025
ClosedApr 2025
Patent Litigation

Adaptive Avenue Associates v. Petco Animal Supplies: Web Patent Suit Dismissed in 7 Days

Adaptive Avenue Associates, Inc. asserted two patents covering customizable web site access systems against Petco Animal Supplies Stores, Inc. in the Eastern District of Texas. Before Petco filed any answer or dispositive motion, the plaintiff voluntarily dismissed the action without prejudice — closing the case just 7 days after filing.

Resolution time
7days
7 days — well below the district median; case closed before defendant response was due
Patents asserted
2
US7171629B2 and 1 further patent asserted — customizable web site access system
Outcome
Voluntary dismissal
Dismissed without prejudice under Rule 41(a)(1); plaintiff may refile
Cost ruling
Not Awarded
No cost or fee ruling recorded; case ended before adversarial proceedings began
Published by PatSnap Insights Team · Verified by PatSnap Eureka Data
Case overview

Petco web-access patent suit closed before defendant even responded

On 31 March 2025, Adaptive Avenue Associates, Inc. filed a patent infringement action against Petco Animal Supplies Stores, Inc. in the U.S. District Court for the Eastern District of Texas, before Judge Sean D. Jordan. The complaint asserted two patents — US7171629B2 and US7428707B2 — both directed to customizable web site access systems and methods. The accused product category is identified in the record as a ‘Customizable web site access system and method therefore,’ suggesting the claims target Petco’s online customer-facing infrastructure.

Just seven days after filing, on 7 April 2025, Adaptive Avenue filed a Notice of Voluntary Dismissal Without Prejudice pursuant to Federal Rule of Civil Procedure 41(a)(1). Because Petco had not yet served an answer or a motion for summary judgment, the plaintiff was entitled to dismiss as of right — requiring no court order. The case was terminated on that basis. A dismissal without prejudice means the underlying claims are not extinguished: Adaptive Avenue retains the legal right to refile the same infringement allegations against Petco in the future.

The seven-day lifecycle is notably short even for early voluntary dismissals. Cases resolved this quickly before any defendant response typically suggest either a rapid pre-litigation settlement, a change in litigation strategy, a refiling in a different venue, or a recognition of procedural issues with the original complaint. The public record does not disclose the reason for the withdrawal, and no settlement terms have been filed. Whether Petco made any informal concession or whether Adaptive Avenue intends to refile remains unknown from publicly available documents.

Case at a glance
Case no.4:25-cv-00326
CourtTexas Eastern
JudgeSean D. Jordan
FiledMarch 31, 2025
ClosedApril 7, 2025
Duration7 days
OutcomeVoluntary dismissal
Verdict causeInfringement Action
BasisVoluntary dismissal
Prior Art Intelligence
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Case timeline

Filing to Voluntary dismissal in 7 days

7 days — well below the district median; case closed before defendant response was due

Case timeline: Complaint filed MAR 31 2025, APR–MAY — 7 days total Horizontal timeline showing the three key events in Adaptive Avenue Associates, Inc. v Petco Animal Supplies Stores, Inc. from filing to resolution. Source: PACER, Texas Eastern District Court. MAR 31 2025 Complaint filed Pre-trial proceedings APR 7 2025 Voluntary dismissal 7 DAYS TOTAL
Dismissal terms

Voluntarily dismissed: what Rule 41(a)(1) means for both parties

Legal mechanism

Rule 41(a)(1): plaintiff’s unilateral right to exit

Federal Rule of Civil Procedure 41(a)(1) permits a plaintiff to dismiss an action as of right — without a court order — by filing a notice of dismissal before the defendant serves an answer or a summary judgment motion. Petco had not yet responded, so Adaptive Avenue exercised this right unconditionally. The court played no adjudicatory role; the dismissal was self-executing upon filing.

No court order required
With or without prejudice?

Public record is silent on any settlement; ‘without prejudice’ preserves refiling rights

A dismissal without prejudice does not resolve the merits. Adaptive Avenue retains the right to reassert US7171629B2 and US7428707B2 against Petco in a future action, subject to any applicable statute of limitations. A dismissal with prejudice, by contrast, would bar refiling permanently. The filed notice expressly states ‘without prejudice.’ No settlement agreement appears on the public docket, and the distinction matters: the threat of renewed litigation remains live.

Refiling rights preserved
Defendant outcome

Petco avoids judgment — but the litigation risk is not extinguished

Petco Animal Supplies escapes this action without any adverse finding on infringement, validity, or damages. No costs or attorney fees were awarded. However, because the dismissal is without prejudice, Petco cannot treat this as a final resolution. The same patents remain enforceable, and Petco’s web access infrastructure remains a potential target. Monitoring Adaptive Avenue’s future filing activity is advisable for in-house counsel.

No adverse judgment; risk remains
Commercial implications

Web customisation patents remain a live risk for e-commerce operators

US7171629B2 and US7428707B2 covering customizable web site access systems can potentially read on a wide range of e-commerce platforms and personalisation features. The swift dismissal here does not signal weakness in the patents — it may reflect a strategic pivot. Retailers and digital platform operators with personalisation or adaptive web access features should assess FTO exposure against both patents before treating this case as a precedent of non-enforcement.

E-commerce sector watch
Legal analysis based on PACER docket records for case 4:25-cv-00326 and PatSnap Eureka litigation intelligence Search PatSnap Eureka ↗
Parties and representation

Full party and counsel information

RoleNameTypeDetail
PlaintiffAdaptive Avenue Associates, Inc.CompanyPatent assertion entity — holder of US7171629B2 and US7428707B2 (web access systems)Search in Eureka ↗
DefendantPetco Animal Supplies Stores, Inc.CompanyPetco Animal Supplies Stores, Inc. — national pet retail chain with major e-commerce operationsSearch in Eureka ↗
Plaintiff counselDavid R. BennettAttorneyCounsel for Adaptive Avenue Associates, Inc.Search in Eureka ↗
Plaintiff counselSteven KalbergAttorneyCounsel for Adaptive Avenue Associates, Inc.Search in Eureka ↗
Presiding judgeJudge Sean D. JordanJudgeTexas Eastern District CourtSearch in Eureka ↗
Official verdict

Official order — verbatim text

“Plaintiff Adaptive Avenue Associates, Inc. hereby files this Notice of Voluntary Dismissal Without Prejudice pursuant to Federal Rule of Civil Procedure 41(a)(1). According to Rule 41(a)(1), an action may be dismissed by the plaintiff without order of court by filing a notice of dismissal at any time before service by the adverse party of an answer or a motion for summary judgment. Accordingly, Adaptive Avenue Associates, Inc. voluntarily dismisses this action against Defendant without prejudice pursuant to Rule 41(a)(1).”
Source: PACER Docket, Case 4:25-cv-00326, Texas Eastern District Court

The voluntary dismissal notice invokes Rule 41(a)(1) with precision, confirming the action ended without any court-ordered disposition or merits adjudication. The explicit ‘without prejudice’ designation is legally significant: it preserves Adaptive Avenue’s right to refile identical infringement claims against Petco. For Petco, there is no res judicata protection. The absence of any defendant appearance on the docket suggests Petco had not yet retained litigation counsel of record in this action at the time of dismissal.

PACER case 4:25-cv-00326 · Public docket record Explore in Eureka ↗
Patent at issue

US7171629B2 & US7428707B2 — Customizable Web Site Access Systems

Publication No.US7171629B2
Application No.US10/014929
Patent details
ProductCustomizable web site access system and method — adaptive user-configurable interface technology
Cited in actionMarch 31, 2025

Publication No.US7428707B2
Application No.US10/698332
Patent details
ProductWeb site access system — methods for customizable user-specific web portal delivery
Cited in actionMarch 31, 2025

US7171629B2 (application no. US10/014929) and US7428707B2 (application no. US10/698332) both protect technology in the customizable web site access domain — covering systems and methods that allow web platforms to deliver user-configurable or adaptive access experiences. The application numbers suggest filings in the early-to-mid 2000s, a formative era for personalised web architecture. Both patents have issued and remain in force as asserted in this complaint.

Web personalisation and adaptive access technology underpins the majority of modern retail e-commerce platforms, customer portals, and SaaS login systems. The breadth of the product category identified — ‘Customizable web site access system and method therefore’ — suggests the patents could be read against a wide range of front-end personalisation features. For large retailers like Petco, and for any operator of a consumer-facing web platform with configurable user experiences, these patents represent a credible monitoring priority regardless of the outcome of this particular action.

Patent data sourced from USPTO via PatSnap Eureka patent database Search patent records in Eureka ↗
Freedom to operate

Should your platform team run an FTO against US7171629B2 and US7428707B2?

Any organisation operating a consumer-facing web platform with personalised or adaptive access features — including e-commerce sites, customer portals, SaaS dashboards, and configurable login systems — should assess freedom-to-operate against both US7171629B2 and US7428707B2. The asserted product category is broad, and the without-prejudice dismissal means Adaptive Avenue retains full enforcement rights. Retail, hospitality, and digital platform sectors are all potentially in scope.

PatSnap Eureka’s FTO Search Agent allows product and IP teams to map claim language from both patents against your specific platform architecture in minutes. By running automated claim charts against your web access and personalisation stack, you can identify design-around opportunities, assess claim scope relative to prior art, and build a defensible record — before a demand letter or complaint arrives.

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Related litigation

Similar web access and e-commerce patent cases in the Eastern District of Texas

Cases involving customizable web site access and e-commerce platform patents litigated in the Eastern District of Texas, including comparable early voluntary dismissals.

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Adaptive Avenue Associates, Inc. patent enforcement history, Texas Eastern case history, Adaptive Avenue Associates, Inc.’s full IP portfolio, and comparable case analysis
Web personalisation patentsE.D. Tex. quick dismissalsAdaptive Avenue filingsRule 41 web patent exits
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Strategic implications

What this case signals for the e-commerce and web-platform IP landscape

A seven-day lifecycle in the Eastern District of Texas raises questions that go beyond this single defendant.

Eastern District of Texas remains a preferred venue for web patent assertions

Adaptive Avenue’s choice of the Eastern District of Texas is consistent with its reputation as a plaintiff-friendly patent venue. Even a short-lived filing here can generate pre-litigation leverage. Companies with e-commerce or web personalisation products should maintain active docket monitoring in this jurisdiction.

A without-prejudice dismissal is a pause, not a resolution

Seven-day dismissals without prejudice often precede refiling in the same or different venue, or signal a rapid pre-suit settlement. Petco and similarly positioned retailers should not treat this closure as a clean bill of health. Tracking Adaptive Avenue’s subsequent filings against other defendants provides early warning of renewed activity.

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Frequently asked questions

Adaptive v Petco — key questions answered

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Monitor web access patent enforcement before the next filing hits

Adaptive Avenue’s without-prejudice dismissal means US7171629B2 and US7428707B2 remain fully enforceable. Use PatSnap Eureka to track new filings, run FTO searches across your e-commerce platform features, and build a litigation-ready IP position.

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