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American Airlines v. Advanced Transactions — Patent Dismissal | PatSnap
Patent Litigation

American Airlines v. Advanced Transactions: Dismissed With Prejudice in 92 Days

American Airlines filed a patent infringement action against Advanced Transactions, LLC in the Northern District of Texas, asserting 8 patents spanning global electronic commerce and email campaign systems. The parties stipulated to dismissal with prejudice under Rule 41 after just 92 days, with each side bearing its own costs.

Resolution time
92days
92 days from filing to dismissal — well under the median time-to-termination for patent cases in the Northern District of Texas
Patents asserted
8
US8150736B2 and 7 further patents asserted — covering e-commerce and email campaign systems
Outcome
Dismissed with Prejudice
Stipulated dismissal with prejudice; each party bears its own costs, expenses, and attorneys' fees
Cost ruling
Own Costs
Each party to bear its own costs, expenses, and attorneys' fees — no cost award entered
Published by PatSnap Insights Team · Verified by PatSnap Eureka Data
Case overview

Eight-Patent E-Commerce Suit Ends in Rapid Stipulated Dismissal

On 8 June 2023, American Airlines, Inc. filed an infringement action against Advanced Transactions, LLC in the United States District Court for the Northern District of Texas (Case No. 4:23-cv-00576), before Judge Mark Pittman. The complaint asserted eight patents — US8150736B2, US7693950B2, US7386594B2, US7979057B2, US9747608B2, US8175519B2, US7065555B2, and US10783529B2 — covering a global electronic commerce system, systems and methods for generating and tracking email campaigns, and third-party provider methods and systems.

The recorded Basis of Termination is 'Dismissed with Prejudice.' The docket order reflects a Rule 41(a)(1)(A)(ii) stipulated dismissal, filed jointly by both parties, stating that American's claims against Advanced shall be dismissed with prejudice, with each party to bear its own costs, expenses, and attorneys' fees. The specific terms of any underlying resolution between the parties are not disclosed in the available record.

The case closed on 8 September 2023 — just 92 days after filing — suggesting the parties reached an understanding relatively quickly after the complaint was served. What drove this rapid resolution, and whether any commercial arrangement underlies the stipulation, is not disclosed in the public record.

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Case at a glance
CourtTexas Northern District Court
JudgeMark Pittman
FiledJune 8, 2023
ClosedSeptember 8, 2023
Duration92 days
OutcomeDismissed with Prejudice
Verdict causeInfringement Action
BasisDismissed with Prejudice
Prior Art Intelligence
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Case timeline

Filing to Dismissed with Prejudice in 92 days

92 days from filing to dismissal — well under the median time-to-termination for patent cases in the Northern District of Texas

Case timeline: Complaint filed JUN 8 2023 — 92 days total Horizontal timeline showing the three key events in American Airlines, Inc. v Advanced Transactions, LLC from filing to resolution. Source: PACER, Texas Northern District Court. JUN 8 2023 Complaint filed Pre-trial proceedings SEP 8 2023 Dismissed with Prejudice 92 DAYS TOTAL
Patent at issue

US8150736B2 and 7 further patents — e-commerce and email campaign systems

Publication No.US8150736B2
Application No.US11/316572
Patent details
ProductGlobal electronic commerce system
Cited in actionJune 8, 2023

Publication No.US7693950B2
Application No.US12/135748
Patent details
ProductSystem and method for generating an email campaign
Cited in actionJune 8, 2023

Publication No.US7386594B2
Application No.US11/452431
Patent details
ProductSystem and method for generating and tracking an email campaign
Cited in actionJune 8, 2023

Publication No.US7979057B2
Application No.US09/962675
Patent details
ProductThird-party provider method and system for electronic transactions
Cited in actionJune 8, 2023

Publication No.US9747608B2
Application No.US13/427310
Patent details
ProductElectronic commerce and transaction processing system
Cited in actionJune 8, 2023

Publication No.US8175519B2
Application No.US13/082243
Patent details
ProductEmail campaign and communications delivery system
Cited in actionJune 8, 2023

Publication No.US7065555B2
Application No.US09/841186
Patent details
ProductElectronic transaction and third-party provider method
Cited in actionJune 8, 2023

Publication No.US10783529B2
Application No.US15/688347
Patent details
ProductElectronic commerce transaction processing system
Cited in actionJune 8, 2023
Technical brief · sourced from PatSnap patent database
Patent figurePatent figure
Representative claim (1 of 3 independent)
1. A method in a computing system having a processor, the method comprising: receiving a request for a web page, the request including a locale identifier value, the locale identifier value referencing a geographic location associated with a referral website and a language associated with a webpage of the referral website containing a link used to generate the request; with the processor, retrieving a version of marketing information identified by processing the locale identifier value included in the request for the web page; with the processor, generating the requested web page to include information representa…
Technical background
CROSS REFERENCE TO RELATED APPLICATIONS: This application is a Divisional Patent Application of U.S. patent application Ser. No. 09/788,853 entitled “Global Electronic Commerce System”, filed on Feb. 21, 2001, issued as U.S. Pat. No. 7,013,289 on Mar.14, 2006. This application claims the benefit of Invention Disclosure Document No. 473206, filed with the U.S. Patent and Trademark Office on Apr. 27, 2000, entitled Dynamic Interactive Personal Website Automatically Constructed as a Consequence of a Purchasing Action—…
Patent family
4 family members across 1 jurisdiction (US)
PatSnap Eureka · FTO Search Agent
Should you run an FTO analysis across US8150736B2 and the 7 co-asserted patents?

Any organisation developing or operating global electronic commerce systems, third-party transaction processing platforms, or email campaign generation and tracking tools should consider an FTO analysis across all eight asserted patents. The with-prejudice dismissal resolves claims only as between American Airlines and Advanced Transactions — it does not affect enforceability against other parties. The breadth of the portfolio means a single-patent clearance is insufficient.

Run FTO in Eureka
Patent data sourced from USPTO via PatSnap Eureka patent database Search patent records in Eureka ↗
Official verdict

Official order — verbatim text

Pursuant to Federal Rule of Civil Procedure 41(a)(1)(A)(ii), Plaintiff American Airlines, Inc. (American) and Defendant Advanced Transactions, LLC (Advanced) hereby state that they have resolved the matters in controversy between them. Accordingly, American and Advanced stipulate that American’s claims against Advanced in the above-captioned action shall be dismissed WITH PREJUDICE. For this reason, American and Advanced ask that the Court enter the attendant proposed Order of Dismissal, with each party to bear its own costs, expenses, and attorneys’ fees.
Source: PACER Docket, Case 4:23-cv-00576, Texas Northern District Court

The stipulation invokes Rule 41(a)(1)(A)(ii), the joint-party mechanism that does not require court approval to take effect. The with-prejudice designation is the operative legal consequence: it extinguishes American's asserted claims against Advanced Transactions permanently. The express allocation of costs — each party bearing its own — is the only financial term disclosed in the public record. No further terms are disclosed.

PACER case 4:23-cv-00576 · Public docket record Explore in Eureka ↗
Dismissal terms

Dismissed with prejudice: what the stipulated resolution means for both parties

Legal mechanism

Rule 41(a)(1)(A)(ii) stipulated dismissal with prejudice

A dismissal with prejudice under Rule 41(a)(1)(A)(ii) is filed by stipulation of all parties and requires no court order to be effective. Because it is 'with prejudice,' the plaintiff is barred from re-filing the same claims against the same defendant. The res judicata effect is the same as a final judgment on the merits. Each party bearing its own costs was expressly stated in the stipulation.

Final — no re-filing permitted
Patent holder outcome

American Airlines forfeits the right to reassert these claims against Advanced Transactions

By stipulating to dismissal with prejudice, American Airlines permanently relinquishes the ability to pursue these eight patent claims against Advanced Transactions in any future action. The patents themselves remain in force and enforceable against third parties not party to this stipulation. Whether the resolution reflects a broader commercial arrangement is not disclosed in the available record.

Claims extinguished vs. Advanced Transactions
Defendant outcome

Advanced Transactions receives permanent protection from these specific claims

Advanced Transactions obtained a with-prejudice dismissal, providing a complete bar against American Airlines reasserting any of the eight asserted patents in a future infringement action arising from the same conduct. No costs or fees were awarded against Advanced Transactions. The underlying basis for the resolution is not disclosed in the public record.

Full bar on re-litigation
Commercial implications

Eight patents remain live enforcement tools against the broader market

While this dismissal extinguishes claims only as between these two parties, the eight asserted patents — spanning e-commerce infrastructure and email campaign systems — remain valid and enforceable against other parties. Companies operating in the electronic commerce and digital marketing technology space should note that these patents have been actively asserted and remain in American Airlines' portfolio.

Portfolio remains active
Legal analysis based on PACER docket records for case 4:23-cv-00576 and PatSnap Eureka litigation intelligence Search PatSnap Eureka ↗
Parties and representation

Full party and counsel information

RoleNameTypeDetail
PlaintiffAmerican Airlines, Inc.Company/Search in Eureka ↗
DefendantAdvanced Transactions, LLCCompany/Search in Eureka ↗
Plaintiff counselDee J. KellyAttorneyCounsel for American Airlines, Inc.Search in Eureka ↗
Plaintiff counselGeoffrey L. SmithAttorneyCounsel for American Airlines, Inc.Search in Eureka ↗
Plaintiff counselGeorge FishbackAttorneyCounsel for American Airlines, Inc.Search in Eureka ↗
Plaintiff counselJohn B. CampbellAttorneyCounsel for American Airlines, Inc.Search in Eureka ↗
Plaintiff counselKyle N. RymanAttorneyCounsel for American Airlines, Inc.Search in Eureka ↗
Plaintiff counselMichael D. AndersonAttorneyCounsel for American Airlines, Inc.Search in Eureka ↗
Plaintiff law firmKelly Hart & Hallman, LLPLaw FirmRepresenting American Airlines, Inc.Search in Eureka ↗
Plaintiff law firmMcKool Smith PCLaw FirmRepresenting American Airlines, Inc.Search in Eureka ↗
Defendant counselRaymond W. Mort , IIIAttorneyCounsel for Advanced Transactions, LLCSearch in Eureka ↗
Defendant counselTedd W. Van BuskirkAttorneyCounsel for Advanced Transactions, LLCSearch in Eureka ↗
Defendant law firmMorgan Lewis & Bockius LLPLaw FirmRepresenting Advanced Transactions, LLCSearch in Eureka ↗
Defendant law firmThe Mort Law Firm PLLCLaw FirmRepresenting Advanced Transactions, LLCSearch in Eureka ↗
Presiding judgeJudge Mark PittmanJudgeTexas Northern District CourtSearch in Eureka ↗
R&D signals

R&D signals in the electronic commerce and email marketing patent space

Patent intelligence derived from the American Airlines v. Advanced Transactions portfolio — eight patents spanning e-commerce infrastructure and email campaign systems filed from the early 2000s to mid-2010s.

Patent portfolio

American Airlines' digital commerce patent filing activity

American Airlines' assertion of eight patents across e-commerce and email marketing systems suggests a broader digital commerce IP portfolio beyond its core aviation operations. Mapping the full portfolio can reveal whether further patents in adjacent digital transaction or customer engagement domains have been filed or acquired, signalling future enforcement vectors.

Active portfolio — 8+ patents
Technology landscape

Filing trends in email campaign tracking and e-commerce transaction systems

The asserted patents span applications filed from the early 2000s through the mid-2010s, capturing a foundational period in e-commerce and email marketing infrastructure. Analysing current filing trends in these domains can identify whether the art has matured, where continuation activity is concentrated, and which technical improvements remain underprotected.

Foundational-era portfolio
Competitor IP posture

Advanced Transactions' patent holdings and assertion history

Understanding Advanced Transactions' patent portfolio — including any patents beyond those asserted in this action — and its litigation history across U.S. courts can help companies in the e-commerce and digital marketing space assess their forward exposure to assertion activity from this entity.

PAE activity monitoring
White space

Innovation gaps adjacent to third-party provider and email campaign claim scope

The claim boundaries of the eight asserted patents — particularly around third-party provider integration and email campaign tracking workflows — may define white space for next-generation approaches such as AI-driven personalisation pipelines, real-time transactional email orchestration, and API-native commerce integrations that fall outside the filing-era claim language.

Adjacent innovation opportunity
Related litigation

Similar patent infringement cases in e-commerce and email marketing systems

Explore related patent infringement actions asserting electronic commerce and digital marketing system patents in U.S. district courts, including the Northern District of Texas.

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Access 40+ similar cases in PatSnap Eureka
American Airlines, Inc. patent enforcement history, Texas Northern District Court case history, American Airlines, Inc.'s full IP portfolio, and comparable case analysis
E-commerce patent assertionsEmail system IP litigationN.D. Texas patent casesAirline IP enforcement actions
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Strategic implications

What this case signals for the e-commerce and email marketing IP landscape

A major airline asserting eight digital commerce patents signals an active monetisation posture that warrants attention across the e-commerce and martech sectors.

Rapid closure suggests early-stage resolution — monitor for portfolio redeployment

A 92-day lifecycle from filing to with-prejudice dismissal is consistent with a swift resolution reached before substantial litigation expenditure. Companies in the electronic commerce and email marketing space should monitor whether these patents are asserted against other defendants, as the portfolio remains fully active.

Eight-patent assertion strategy raises the defensive bar for e-commerce platforms

Asserting eight patents across global e-commerce systems and email campaign tracking in a single action is consistent with a broad claim-coverage strategy. Competitors and adjacent technology providers should conduct freedom-to-operate analysis across the full set of asserted patents, not only the lead patent, before launching new digital commerce or email marketing features.

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Full strategic analysis in PatSnap Eureka
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Portfolio redeployment riskPAE enforcement profileN.D. Texas venue signals
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Frequently asked questions

American v Advanced — key questions answered

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PatSnap Eureka

Map your FTO exposure across the American Airlines e-commerce patent portfolio

All eight patents asserted in this action remain in force and enforceable. Use PatSnap Eureka to conduct multi-patent claim mapping against your product features and monitor this portfolio for new assertion activity.

Disclaimer

This page is compiled from public court dockets and third-party patent and litigation data via PatSnap Eureka, and is provided for general informational purposes only. The information shown — including party names, patent and application numbers, dates, case status, outcomes, and any analysis — may be incomplete, may not reflect the most recent filings or legal status, and may contain errors or omissions. Verify all details against official court records (for example, PACER) and the relevant patent office before relying on them.

Nothing on this page constitutes legal advice or a legal opinion on the validity, infringement, enforceability, or scope of any patent or case, and no attorney‑client relationship is created by its use. Any description of an outcome (such as a dismissal, settlement, or consent judgment) is a general summary, not a legal determination. All patents, trademarks, and company or law‑firm names are the property of their respective owners. PatSnap makes no warranty as to the accuracy or completeness of this content and disclaims, to the fullest extent permitted by law, all liability for reliance on it. For advice on a specific matter, consult qualified legal counsel.

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