Built to Win: How to Benchmark & Build Your IP Strategy for Long-term Success

It’s no secret that having a well-defined, robust intellectual property strategy is crucial for long-term success. But in today’s hyper-competitive market how can businesses benchmark and build a winning IP strategy?  

In this episode of IP Disruptors, we discuss this topic in detail with experts Dr. Stephen Coulson, the Chief Science Officer, Founder and President of Information Security, P2i, and Dr. Graeme Malcolm, the CEO and Founder of M Squared, two IP100 titans at the top of their game. 

Join us and gain exclusive insight into:  

• How to benchmark your IP locally and globally 
• How to use IP insights to determine when to pivot your IP strategy 
• Why IP value creation isn’t an overnight process and how to build your IP value over time… and much more!